The Business Challenge

The client is a leading business, legal and financial services provider to Fortune 500 companies. To accommodate the current market trends as part of the digital and modernization strategy, the client desired a cloud solution to manage its lead-to-cash process.

The Solution
  • Web application to capture browsing data to Salesforce Cloud.
  • Developed user interface and functionality for distribution lists.
  • Followed two-way integrations with external applications.
  • CPQ system for generating and sending quotes to the customers.
  • Built reports and dashboards for different teams.
The Benefit
  • All web enquires are captured as leads.
  • Increased lead conversion rate.
  • Qualified leads increased the sales closure percentage.
  • Increased customer satisfaction


Salesforce Marketing cloud, Sales cloud, Java, J2EE, Spring/Hibernate, RPA

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